There are quite a few perks that counterbalance the whole always-buried-into-your-phone-and-or-computer life of a social media professional. Community Managers, Content Creators and Media Buyers alike all rejoice at the thought of the great experiences – both professional and personal – that live event social media...
Sorting out an advertising budget involves much more than managing dollars and cents. In the ever-evolving world of social media, it’s about balancing risk and reward. It’s reported that 13.4 billion dollars will be spent on social media ads in 2016, so you better believe...
Snapchat’s momentum isn’t slowing, and Gatorade used a clever video filter to get over 100M views during Super Bowl. Plus Facebook Instant Articles, and 5 influencer conferences you should consider attending, in this week’s Social You Should Know.
Snapchat’s Gatorade Bucket Wins the Super Bowl
Marketers everywhere...
A hip-hop mogul just unlocked the key to Snapchat marketing. While brands have been trying to demystify the social network, DJ Khaled snuck in and became the King of it overnight. So, what can your brand learn from the newly minted King, who now boasts...
According to YouTube, over 60% of the platforms video views come from outside the native country of the creator. If your brand hasn't kept up with YouTube lately, here are a few other nuggets of information to bring you up to speed:
YouTube is #2 among...
Every so often we tend to see lists appear across the internet, speaking to some of the best places in the world to work. Some of these places have the best technology, an exquisite location or even better, an excellent benefits program. At Ignite Social Media,...
You know that content marketing is the way to go for your brand. And you know that thought leadership content (actual thought leadership content) has the best chance of getting traction in this modern world. But your boss just won't sit and crank out a...
In the world of influencer events and conferences, the list is quite extensive and looking through one can often leave brands wondering which ones are worth the investment. There are a few different ways to answer that question, so for now we’ll just pick one....
On Sunday, love was in the air and social media was abuzz with Valentine’s Day posts. And as we discovered between enjoying candy hearts and boxes of chocolate, brands had a little bit of something for everyone this Valentine’s Day—from the hopeless romantic to the...
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Twitter begins to roll out their new algorithm along with other updates, LinkedIn cuts back on their ad network and Instagram makes community managers everywhere rejoice, all in this week's Social You Should Know.
Twitters New Algorithmic Feed
As of Wednesday, Twitter started rolling out an algorithmic...
As content developers we love to create and there’s nothing more exciting than the possibilities of creating engaging content and taking on a new client. But facing the content to curate and what to create can almost be as daunting as it is exciting. So,...