How to Run a Quality Social Media Sweepstakes
With organic reach on the decline, running a quality social media sweepstakes is one of the best ways to amplify and boost your brand. Sweepstakes are a great way to...
September 23, 2021
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6 Tips to Measure the Effectiveness of Social Media
Where to Start Start at the very beginning. Assess why is the brand on social media in the first place? Why have they chosen these...
September 22, 2021
Paying Homage to the Social Technographics Ladder
If you’re an OG in the social media marketing business, there’s little chance that you don't remember the Social Technographics Ladder created by Jeremiah...
September 16, 2021
Six Secrets of Top Performing Social Media Agencies
Social media marketing is unlike any other. It's the only form of marketing where the target audience is able, and even encouraged, to...
September 14, 2021
Social Media Trends of 2021 That Top Organizations Are Capitalizing On
It’s hard to believe we are now approaching the end of 2021 when it sometimes feels 2020 was only yesterday. Last year was...
August 31, 2021
The Pros and Cons of Social Media
In the last twenty or so years, social media has gone from a vague concept that people used occasionally to a critical part...
August 26, 2021