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Ever since Facebook and Instagram started selling ad space, marketers have wondered when social shopping and the direct purchase of products would become available via...
February was a busy month as we started to see more news about the CCPA’s data collection law that went into effect at...
As brand marketers on social media, we typically play by the “rules” of whichever platform on which we’re looking to distribute our message, with the...
This blog post was updated in June of 2020 to reflect the most recent data in regards to social media ad spending. Source:...
The way conversations work on Twitter is about to change. This year at CES, Twitter announced some experimental changes affecting tweet threads that...
With over 3.5 billion social media users worldwide, it’s no doubt that the popularity of social media platforms is on the rise. More...