Infographic: Millennials vs Gen Z Social Media Usage
The power-struggle is real. It seems that every brand out there is trying to figure out the right way to target Millennials and...
July 31, 2020
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What Facebook Needs to Focus on Fixing
It's July 2020, which means Stop Hate for Profit is underway. If you're not familiar, Stop Hate for Profit is a recent protest...
July 29, 2020
Paid Advertising on LinkedIn: The Value of the LinkedIn Insight Tag
Most social platforms offer a snippet of code advertisers can place on their websites that offer benefits such as enhanced targeting, tracking, and...
July 27, 2020
Has COVID-19 Killed Black Friday?
The 2019 holiday shopping season became the first-ever trillion-dollar retail season in US history. All three key shopping days (Thanksgiving, Black Friday, and...
July 24, 2020
What Brands Should Know about Facebook and Instagram Shops
The Current Online Shopping Landscape In response to the global pandemic, buyers significantly have shifted their consumption behaviors. A recent study from the Boston...
July 20, 2020
Tips for Executing LinkedIn Groups
Social media groups have become a popular way for communities to stay connected, and with the rise of branded Facebook Groups and LinkedIn...
July 16, 2020