When social media shakes up the fashion industry, what do you do? It’s like the old saying goes, “If you can’t beat ‘em, join ‘em.” Fashion brands with high levels of engagement on social channels like Instagram, are seeing growth in online sales. Not to...

08 July, 2016

Chatbots. Maybe you’ve heard of them, maybe you’ve even interacted with them. Either way, they’re here. Is that a good thing for brands? How will consumers respond to bots instead of people? Should we welcome our new chatbot overlords? Join us Wednesday, July 20th at 1pm...

07 July, 2016

Within the last year, we’ve seen a bunch of efforts made to increase the engage-ability of social media content. Perhaps most notably among these has been Facebook’s 360 video introduction, which has indisputably raised the bar for what is now considered “hyper-engaging” content. That is,...

05 July, 2016

Once again, Facebook is changing the way its News Feed is structured and many people have questions as to what it actually means this time. As this new feature on Facebook rolled out, so did a document titled “News Feed Values” by the company, which...

01 July, 2016

July 2nd. It's a day that we hold in high regard around these parts. What exactly happened on July 2nd? 1941 Joe DiMaggio breaks Willie Keeler's 44 game hitting streak (45th of 56) 1956 Elvis Presley records "Hound Dog" & "Don't Be Cruel" 1972 "Fiddler on the Roof"...

01 July, 2016

With so many social media platforms available for your brand to advertise on, it can be hard to know what works best on each channel and how you should be interacting with your audiences. Here are five quick tips on how to make the most...

30 June, 2016

Remember the glory days when your organic Facebook content would reach your audience with no paid dollars behind it? Me, too. But then Facebook changed up its algorithm again and again and your content started getting fewer and fewer eyeballs on it day after day....

23 June, 2016