Customer Service vs. Reactive Engagement Customer service is playing an increasingly important role to users on social media, and brands big and small are stepping up to the plate to provide support. According to research from Sprout Social, social media is now the top choice for...

15 August, 2016

If your customers were to grade your customer service on social media, how would your brand do? Would you be an A student? Maybe sliding by with a C? Or would you be trailing behind the rest of the class? If you’re not at the...

10 August, 2016

[caption id="attachment_37393" align="aligncenter" width="602"] Image Source: PC Mag[/caption] About four weeks ago the world was blessed with Pokémon GO, the biggest U.S. Mobile Game Ever according to Survey Monkey. [caption id="attachment_37394" align="aligncenter" width="470"] Image Source: Survey Monkey[/caption] If you’ve been under a rock or just inside taking a...

10 August, 2016

Live-Streaming isn’t a new tactic, it’s been around awhile now with companies such as Live Stream and UStream just to name a few. In the past couple years however, live-streaming has become more accessible to the average Joe, making it so that if you have...

09 August, 2016

A dog is known, not only as man’s best friend, but for its enduring loyalty. But why? It might be because most good dog owners give their pups everything that they could need, and want, leaving them feeling completely cared for and understood. When we,...

08 August, 2016

When it comes to asking whether or not your brand should be repurposing its influencer-generated content – there’s really no question about it. If you search the internet for “influencer marketing success” it doesn’t take long to find articles like Forbes’ “Love It Or Hate...

04 August, 2016

So you missed our chatbot webinar? Don’t worry! We’ve got you covered with this debrief featuring 3 main use cases for chatbots we see happening right now. Easy Ordering Chatbots are being designed to improve the efficiency of shopping using your mobile device. Several brands like Staples...

03 August, 2016

Social media is a constantly changing force to be reckoned with. At times the changes can feel overwhelming. It seems that just as you have a grasp on your social media strategy, something comes along that shakes it to its core. At Ignite Social Media,...

02 August, 2016

Within the last year, you may have noticed an explosion of recipe videos appearing on your Facebook News Feed. The short, simple videos that we drool over on a daily basis started with Tasty, a production of BuzzFeed Video. With 64 million page likes and...

26 July, 2016