Snapchat continues to gain momentum with Millennial and GenZ audiences, and time spent on the channel is still growing. Marketers want a piece of that pie. While Snapchat (or Snap) has never been the place for quality metrics, their impending IPO will certainly impact social media...

14 November, 2016

We’re just two weeks away from the biggest shopping push of the year. Convenient, GlobalWebIndex just released some fascinating stats around product research on social platforms. According to the study, 37% of internet users use social networks to research products and brands. That’s a large leap from...

11 November, 2016

Hey there! Today, we’d like to share ten Instagram photographers who we think are most definitely worth following. This selection might bring a blast of color, a bit of cuteness, a moment of reflection, or even some inspiration to you. So, without further ado, here...

10 November, 2016

A mere two weeks from now, shoppers will flock to stores to pick up the best bargains of the year. Black Friday and its online bestie Cyber Monday are a great time of year for brands to implement a social campaign to support traditional marketing...

09 November, 2016

At first glance, Pinterest is essentially a digital scrapbook, a repository of things people would like to either have or do—a collection of curated odds and ends, inspirational quotes and ideas. However, look a little deeper and you’ll find that every board is a glimpse...

08 November, 2016

It seems that Twitter is guilty of letting their 6-second video platform wither on the Vine (sorry…). Meanwhile Instagram is making it easier to sell on the platform and Snapchat analytics arrive, but they’re not cheap, all in this week’s Social You Should Know. Instagram Lets...

07 November, 2016

Social media has played a significant (some might say…huge) role in the road to the Oval Office this election cycle. The presidential candidates have not shied away from expressing their opinions and connecting with voters via Twitter this year, and many of their social swipes...

02 November, 2016

Live streaming features continue to expand across Facebook and Instagram, while Pinterest reveals a new way for businesses to create content, all in this week’s Social You Should Know. Facebook Live adds Features for Verified Pages Facebook recently added new features for Facebook Live that are sure...

31 October, 2016

It’s that time of year again. Organizations are beginning to evaluate agency relationships and are making the tough decision to either move forward or move on. As we are in Q4, contracts are ending and the pressure is on to make a decision on a...

28 October, 2016

It’s almost time for the holidays, or as us media folks like to call it, “the fourth quarter.” For us this means increased prices as advertisers are looking to spend their budget before the end of the year. But just because it’s high-demand time for...

27 October, 2016