Page 152 | Ignite Social Media

JCPenney QR Codes, Social Spam Start-Up, Beer, Ortsbo | Topics That Are Igniting

JCPenney QR Codes Help Create Voicemail Gift Tags For Christmas Last Tuesday, JCPenney launched a unique QR code campaign showing the technology can be used for more than linking to a site or video. When you purchase a gift from any JCPenney store during the holiday season,...

21 November, 2011

The Future of Digital Marketing: Lessons from the keynote discussion at Internet Summit 2011

While this year's opening keynote at Internet Summit was intended to cover the future of digital marketing, I found the discussion around "the future" to include some great reminders for social media marketers, setting the stage for this week's conference: Grabbing and keeping the attention...

16 November, 2011

UFC, Starbucks Augmented Reality, Hootsuite, Glam Media | Topics That Are Igniting

Silva Rules Cage And Twitter, Earns Social Media Bonuses The UFC recently awarded middleweight champion Anderson Silva received $10,000 in bonuses as part of the league's new Twitter incentive campaign. Launched in May, prizes are given out at the end of each quarter for most followers, biggest increase...

14 November, 2011

Zara: Facebook Fan Page Example in Detail #11

The torch has been handed down for the 11th installment of Lisa Braziel’s 26 Facebook Fan Page Examples in Detail. For those of you unfamiliar with the glory of Zara, it’s a global retail store where you can get clothing and accessories with a...

08 November, 2011

Augmented Reality, $1.1 Million, Pennsylvania, Social Media Access | Topics That Are Igniting

National Geographic Campaign Creates Interactive Augmented Reality Space As part of their campaign to promote National Geographic in Hungary, the people at Appshaker set up a screen which broadcast 3D images. Using Augmented Reality, it allows shoppers to see themselves interact with wild animals, dolphins, dinosaurs,...

07 November, 2011

Monster Energy Facebook Fan Page Example in Detail #10

Our latest installment of the Facebook Fan Page Examples series is all about Monster Energy. With over 12 million fans on Facebook, Monster Energy is a force in the beverage industry with an active following. The following is a quick look at how Monster Energy...

04 November, 2011

The Top 50 Branded Facebook Fan Pages – October 2011

It's getting harder and harder to displace the largest brands on Facebook in terms of number of fans, as the rich (in fans) got richer (in fans) and the top 20 separated themselves from the rest of the world. Together, these top 20 pages now...

01 November, 2011

Nextdoor, Facebook Payments, UNAIDS, Asian Businesses | Topics That Are Igniting

Nextdoor Launches the First Private Social Network for Neighborhoods Nextdoor, the first private social network for neighborhoods, announced last week the nationwide availability of its free online platform specifically designed to foster neighbor-to-neighbor communication. On Nextdoor, neighbors create private websites for their neighborhoods where they can ask...

31 October, 2011

How To Control Your Social Search Results In Google

Google is big on personalization nowadays. If you are like me and have ever wondered, why is Google showing me this result near the top of my SERPs (search engine results page), and how exactly is Google attributing this social connection to me, then this...

26 October, 2011

Do Dating Site Fans Have Fewer Facebook Friends? Do Sneaker Lovers Have More Friends?

Recently released research in the journal Proceedings of the Royal Society found that people with more Facebook friends have different brain structure than those with fewer friends. Specifically, researchers found differences in the superior temporal sulcus, left middle temporal gyrus and entorhinal cortex. I personally have...

24 October, 2011

University of Michigan, Goosebumps, American Airlines, Big American Giveaway | Topics That Are Igniting

University of Michigan Grad Uses Social Media to Land an Interview Last week, a recent University of Michigan grad launched an online campaign for the just-announced Social Media Director position. Lindsay Blackwell created a website and launched a twitter and Facebook campaign for the gig, which is advertised as...