Google+ has created quite a lot of buzz (again) and businesses have been trying to get into the mix. However, Google's message to brands has been to remain calm whilst the Googlers work on some snazzy new business pages. We thought it would be fun...

11 July, 2011

McCormick Brands Make Social Push During Summer One of McCormick's brands, Grill Mates, has been using several social media campaigns to kick off this year’s grilling season. One of them took place during Memorial Day weekend, in which Grill Mates took over billboards in Times Square....

08 July, 2011

In a game changing move from the Google UX team, YouTube recently announced its Cosmic Panda redesign. (There were also announcements made about a Gmail redesign. Blog post about those changes to follow.) There are a host of changes to the new YouTube infrastructure, most of...

08 July, 2011

Looking to work in social media marketing and have your clients be some of the world's best brands? Know someone who would be perfect for it? Have you/do you work in a traditional agency (PR, advertising, etc.) and find your clients love you but you're...

07 July, 2011

Google, as a company, is one of the most powerful PR machines in the world. In recent times Google has started discussing openly the lack of importance of Pagerank, which has been the main driving factor behind ranking in Google since its inception around 2001. They...

07 July, 2011

Today's latest announcement by Facebook was pretty short and sweet, and quite honestly felt a little like a knee jerk reaction to Google Plus.  I've recapped the three main announcements covered in the presentation below, in case you missed it. 1. Group Chat Facebook noted 1/2 of...

06 July, 2011

This is a guest post by Tristan Handy. Tristan is the Director of Operations for Argyle Social, a social media marketing software and dashboard that helps businesses create real returns from the social channel. Find him on Twitter @jthandy. Post automation has been a hotly debated...

05 July, 2011

Despite a Mandated Disclaimer, Southwest Reaches out on Facebook TIL (today I learned) the U.S. Department of Transportation requires all airlines to place a disclaimer on Facebook explaining they won’t address customer service problems on the social network. And if you go on Southwest Airlines' Facebook...

01 July, 2011

June was not a month of change in our rankings of the Top 50 Branded Facebook Fan Pages.  In fact, no page in the Top 10 changed position at all, and only 14 of the Top 50 moved at all. The biggest mover in the Top...

30 June, 2011

Purchase Decisions Influenced by Social Media up 14% in Last Six Months A study done by online research company Knowledge Networks discovered a substantial increase in the number users now employing social media to discover new brands or products, learn more about them, and have opinions on social media...

24 June, 2011