Ignite Social Media's very own president, Jim Tobin, appeared on FoxNews.com Live yesterday to talk about his book and social media marketing generally. Imagine his surprise when some very sad breaking news interrupted the conversation, but then watch as the host (Lauren) and Jim work to...

24 February, 2011

It's (finally) time for the next exploration of Lisa’s 26 Facebook Fan Page Examples in Detail. I've examined the Disney fan page, which boasts over 17 million fans. Below is a snapshot of what Disney is doing as far as acquiring new fans, current fan...

23 February, 2011

(UPDATE 2/21): The first 1,000 tickets sold out quickly. But we just released 500 more. Get em while they last.) Anyone who has been to South by Southwest knows that the parties are nearly as important as the sessions. The networking opportunities, the fun, your Twitter stream...

17 February, 2011

Maybe you remember a couple of months ago when Facebook accidentally rolled out some changes to fan pages, giving all of us a sneak peek of what was to come. Well, now those changes are actually here. Throughout the day, I manage and monitor multiple fan...

10 February, 2011

Super Bowl XLV promised to be the 'Social Bowl' of advertising with commercials predicted to be more ingrained in social media than ever before.  Starting with early nods to Pepsi Max and Doritos whose Crash the Super Bowl contest put six ads, all created and...

07 February, 2011

Many are claiming this year as the year of "social mobile".  Even Facebook's CTO announced that one of the primary objectives for Facebook this year is mobile, a statement that is backed with increased emphasis on its geolocation tool - Facebook Places. This said, social media...

03 February, 2011

This is a question that comes up a lot, mainly because more agencies are incorporating a formal wireframing process, and more are choosing to show them to clients. Anyone who has ever built or designed a website will tell you, wireframing always happens in some...

27 January, 2011