Crate & Barrel Ultimate Wedding Contest – How it Could Be Better
A friend of mine asked me to Tweet about a contest his coworker had entered. The guy and his fiancée are vying for the "Ultimate Wedding" from Crate & Barrel. I was happy to vote, which I did, but during the process, I noticed...
05 February, 2010
Zappos : Social Media Marketing Example #26
Zappos is one of those companies that gets thrown around whenever social media case studies come up. If you have followed the industry over the last 2 years you have undoubtedly seen them come up in PowerPoint presentations and various speeches on the topic of ‘who's doing...
04 February, 2010
Twitpic is Unique: Founder Noah Everett Explains Why
Noah Everett stopped by the office so I pulled him aside to get a bit of information on what sets Twitpic apart. Did you know the Hudson Plane Crash broke on Twitpic? Noah also gave us a little insight into just how much Twitpic has...
02 February, 2010
Social Media Example # 25: Yoplait
I was pretty excited to research Yoplait because I'm a big fan of the brand and its delicious flavors; just thinking about Yoplait Delights has me salivating. Num Num. Additionally, Yoplait is a major advocate for Breast Cancer Awareness which is a cause...
29 January, 2010
Web Trends Talks Social Media Marketing with Jim Tobin
Brandon Prebynski recently sat down with our very own Jim Tobin to chat about Social Media Marketing on his show Web Trends. Jim and Brandon discuss Ignite Social Media's conception, the creation of Social Media is a Cocktail Party, measuring ROI, convincing clients...
28 January, 2010
Social Media Example #24: Xerox Corporation
One might imagine that a company such as Xerox Corp would be resentful toward the internet. I mean, before the world wide web, printing technology had been the "big cahoona" (the "Grand Poobah," if you will) in the world of document sharing since 1436.
...
26 January, 2010
Social Media Example #23: Whirlpool Corporation
Number 23 on our list of 26 Social Media Marketing Examples is Whirlpool Corporation.
Whirlpool is a Fortune 500 company and the global manufacturer and marketer of numerous major home appliances. Although Whirlpool acts as an umbrella brand to many other name brands, in this...
22 January, 2010
Kevin Briody joins Ignite Social Media
Just a short post to announce our new director of strategic partnerships, Kevin Briody. Kevin is new to Ignite as of today and new to North Carolina as of this month, as we poached him away from Seattle.
...
19 January, 2010
How Digg dealt with Facebook, according to Digg
Today I'm sharing a video of a talk I had with Digg's Matt Van Horn. In it, we chatted about how Digg took the "threat" of Facebook and made it an opportunity, which I found interesting. Similary, when Twitter turned the world's attention to...
19 January, 2010
Google’s Rick Klau on Blogger today and Google Wave tomorrow
I had a chance to be on a panel at Internet Summit '09 with several interesting folks, among them Rick Klau, the Business Product Manager for Blogger at Google....
18 January, 2010
Ignite Social Media is expanding, has multiple job openings
Looking to work in social media marketing for some of the world's best brands? Know someone who would be perfect for it?
Ignite Social Media is hiring for a number of new positions made necessary by our continued growth. We've just hired a new director of...
11 January, 2010