I woke up to a nice post today on the Cision Blog called "Revisiting the Top 100 Social Media & Internet Marketing Bloggers." There have been lots of "Top 10," "Top 50" or "Top 100" lists before, but most have been based on either a...

20 April, 2010

As a social media agency, we advise companies on how to conduct their presence within Facebook, particularly for fan pages.  In this exercise, we must figure out why a fan would want to become a fan in the first place, why they would stay a...

08 April, 2010

Number one: What's your objective?

Number two: How are you going to measure it?

These two questions aren't revolutionary - they're among the first questions that should be asked at the start of planning for any new project. Yet they often seem to get...

19 March, 2010

I got excited about his panel because it seemed to speak to me specifically, and sure enough, it really delivered. The panel concentrated on two aspects of web writing, first is to explore writing web content, and secondly how to write web content for a...

14 March, 2010

One of the more interesting panels I was able to attend at this year's South by Southwest Interactive Festival was called "Can the Real-Time Web Be Realized?" As status updates (via Twitter, via Facebook, via Foursquare) become increasingly important, the ability to figure out what's...

13 March, 2010