Creative writing has made me a better copywriter, and copy writing has made me a better creative writer. You might be asking, "what's the difference?" and believe me, there are plenty of similarities, as both require creativity— but they are very different beasts altogether. Nonetheless,...

08 May, 2009

This post may cause internal upheaval at Ignite Social Media, but we needed some outside input. We just couldn't decide which Ignite guy looked the best in gold spandex. We know it's a difficult choice, but please try and help us out by making your...

01 May, 2009

Twitter is on the rise. There's no doubt about it, and it will continue to rise. One of the things about Twitter that makes it such an attractive service is the variable nature of ways it can be used. So you're on Twitter, you're starting...

29 April, 2009

Recently I stumbled across the microsite for the "Filter For Good" campaign, which is a collaboration by Brita and Nalgene to convince people to stop buying bottled water. Well, I didn't stumble across it, exactly. There was an ad on Pandora's website...

23 April, 2009

Digg recently released DiggBar to a wave of criticism normally reserved for Facebook whenever it rolls out a new piece of functionality. What has gotten folks, in particular SEOers and content producers, all riled up?...

13 April, 2009

>At the behest of @influxed and @ashtonmae, I decided to do a brief round up of some best practices when managing the Twitter account for a company. There are companies that entrust their Twitter activities to a team of people, especially when updates...

09 April, 2009