Okay, so maybe I have a bit of a penchant for action sports when it comes to examples of companies that could use social media, but Burton snowboards is a great example of a company that caters to a niche interest with a wide...

31 March, 2009

You can't go through your feed reader these days without running into a number of posts about corporation x's new use of social media. However, I'd like to dig back into the Dark Ages of 2004 to pull out this nugget of social media...

23 March, 2009

To clarify, I'm not referring to the search functionality but instead to driving site traffic. So, is Facebook the new Google? According to Herd, Facebook has only a third of Google's traffic in the US....

18 March, 2009

Unless you're reading this in our RSS feed, you've probably noticed the site redesign that launched late Thursday. I'd love to have your candid feedback on it....

16 March, 2009

If you've ever written a blog post, read a blog, or had an opinion on anything in the blogosphere at all, chances are you've encountered a negative comment. In some cases, the vitriol of negative comments are the driving force behind the blog itself (see...

12 March, 2009

Let me give you a little history of my adventures in Social Media: first, there were AOL chat rooms, then came forums, and eventually, Friendster. This led to MySpace and Blogger, then came Facebook and Twitter. All of these social networks, these ways to connect...

09 March, 2009

With all the Facebook news as of late, it appears that Twitter thought they would join the user interface changing game as well. Select users are now able to see twitter search directly at the top of their profile pages. Along with that you...

06 March, 2009

The economy is not exactly doing hot right now. So every tom, dick and harry are online trying to find the "secret" to landing a great job. The latest proposed gold rush/secret is social media. Can Social Media actually land you a job though?...

04 March, 2009

We have a lot of conversations in the office about Twitter followers. We talk about the follow/following ratio, and the delicate balance there in. We talk about the concept of the auto-follow, and whether we support it or not. We talk about who we're following...

03 March, 2009