Facebook this week introduced Lifestage, a new app only available to people in the “high school” life stage. I’ll discuss that, plus improvements that make Facebook video ads much easier and Twitter notifications much cleaner, in this week’s Social You Should Know. Lifestage is Facebook’s New...

29 August, 2016

Last week we told you that Facebook was making moves to thwart ad blockers. Not so fast apparently! That, plus the continued dismantling of Google+ and new Twitter branded stickers, in this week’s Social You Should Know. AdBlockers Work to Block FB Ad Blocking Last week, we...

22 August, 2016

Snapchat was the original disappearing message network but they are consistently adding features that move away from that. Meanwhile, Facebook is moving toward disappearing messages. Go figure… Snapchat Starts Storing Messages While Facebook Tests Disappearing Messages Some Snapchat content is great, which can make it a little...

18 July, 2016

For the first time ever, we’re offering training to anyone, for under $300. And it’s even cheaper ($100 off) for those who register soon. That, plus why understanding “Pinterest planning” is key to your successful marketing, in this week’s Social You Should Know. Master Class on...

30 May, 2016

Months after rolling out ad products on Instagram and a couple weeks after confirming that business profiles were on the way, it seems like the platform is finally ready to offer some analytics. Plus, Google is back in the social game (for the 863rd time)...

23 May, 2016

Twitter has made countless changes over the last year, as their revenue came in well below analysts’ target levels, in this week’s Social You Should Know. Nothing Twitter is Doing is Working The headline of this article sums things up very nicely. Despite replacing their CEO, launching...

02 May, 2016

Way back in 2007,shortly after Ignite Social Media launched, our friends at Forrester Research were busy creating a new acronym for the best way to develop a social media marketing strategy. Josh Bernoff and Charlene Li, as part of their excellent book Groundswell, introduced POST...

14 April, 2016

Twitter plunked down $10m to broadcast Thursday Night Football games to the world, while Facebook doubled down on Facebook Live in the continuing battle between those two networks. Facebook Enhances Live with Major New Features Today, Facebook introduced the ability to go ‘Live’ with certain groups, more...

11 April, 2016