This post was originally published by Forbes on May 5, 2021 It’s hard to scroll through social feeds or the news today without being hit with more information on Clubhouse, the hot new app (now also available on Android devices as of this month) that features...
This post was originally published by Forbes on March 15, 2021 It's been a rough year for pretty much everyone. And social media has become a less friendly place along the way. That's why it's important to check in on your team that is working hard...
This article originally appeared on Starter Story. I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). Ignite Social Media is known as “the original social media agency” because we were the first social media agency created...
This article was previously published on Forbes on February 19, 2021 Social media marketers constantly try to balance the proven practices on established social networks with strategic bets on the up and comers. When I started Ignite Social Media in 2007, the battle between MySpace and...
This article was originally published on Inc. Masters on February 8, 2021. Several years ago, my leadership team encouraged me to endorse the creation of “core values” for our organization, Ignite Social Media. At the time, we had been functioning well and growing regularly, and my...
Perhaps someday the challenges facing women in a COVID-impacted workplace will be no different than those facing men. But today that's just not the case. While 10% of people experienced joblessness of at least one week because of caretaking, that number jumps to 61% for...
While the recent Netflix documentary "The Social Dilemma" hasn't gotten as much attention as previous documentaries, it does raise legitimate concerns about what social media is doing to society. After working in the social media industry for over a decade and running a social media...
A few recent announcements across the social media landscape recently led me to theorize the future direction that Facebook may take. As a leading social media agency, we’ve watched this platform evolve since day one, updating strategies as new features emerged and others disappeared. But...
It's July 2020, which means Stop Hate for Profit is underway. If you're not familiar, Stop Hate for Profit is a recent protest where large advertisers have pulled their budgets from Facebook and Instagram to try and get Facebook to adjust their policies on hate...
Facebook is in the midst of a boycott by some large advertisers during this month of July 2020. While Facebook’s stock price hit an all-time high on July 7th, one of the key boycott dates, all is not sunny in Menlo Park. A meeting that same...