Last week several of us tried out the new Deals feature on Facebook Places. Several of us wrote about it on this blog. To some of you, this may seem like overkill on a single topic. However, it's partly because we're passionate about staying up...

When Facebook announced last week the launch of Deals - in effect, the missing business component of their Places location-based check-in functionality - almost lost in all the buzz about mobile coupons and loyalty programs was talk of what I think may be one of...

Recently some game changing news hit the social street when Facebook announced "Deals," which finally explains why Facebook's "Places" function unrolled earlier this year. ...

Yesterday Facebook announced the new "Deals" functionality for Facebook places. In a nutshell, this functionality will give local businesses the ability to offer you a deal when you check in to their place on Facebook. So far, this has rolled out to only around...

In a strong month for fan growth (average growth of the top 50 was 22.19% in October), we've had a change in the top 5 branded Facebook fan pages since September, with YouTube edging out Starbucks for the #2 spot on the list. Converse All...

Check back here each quarter as we update this data for your convenience. 50 Largest Branded Facebook Fan Pages, September - December 2013 Current Rank (12/27/2013) Rank by Fan Count (09/27/2013) Change in Rank Fans As of 09/27/2013 Fans As of 12/27/2013 % increase 1 Facebook 1 0 95,181,158 108,053,626 14% 2 Coca-Cola 3 1 73,238,556 77,985,272 6% 3 YouTube 2 -1 76,536,217 77,448,295 1% 4 MTV 4 0 47,417,092 48,419,795 2% 5 Disney 5 0 45,094,348 45,713,072 1% 6 Red Bull 6 0 40,188,546 41,937,390 4% 7 Converse 7 0 37,093,085 37,373,734 1% 8 Playstation 9 1 35,053,311 36,070,617 3% 9 Starbucks 8 -1 35,297,065 35,761,640 1% 10 Oreo 10 0 34,398,376 35,255,868 2% 11 Walmart 11 0 33,871,969 34,418,642 2% 12 Pepsi 37 25 17,660,486 31,132,381 76% 13 iTunes 12 -1 30,552,955 31,093,116 2% 14 Samsung Mobile 16 2 26,220,765 30,850,067 18% 15 McDonald's 13 -2 29,527,035 29,823,767 1% 16 Blackberry 14 -2 29,190,550 29,500,169 1% 17 Skype 15 -2 26,828,928 27,617,559 3% 18 Pringles 17 -1 25,853,795 26,671,482 3% 19 Samsung Mobile USA 19 0 25,255,696 26,324,065 4% 20 Subway 20 0 24,591,383 26,241,546 7% 21 Skittles 18 -3 25,578,261 25,725,872 1% 22 Monster Energy 21 -1 23,612,077 23,931,793 1% 23 Intel 23 0 22,461,683 23,841,135 6% 24 Victoria's Secret 22 -2 23,013,518 23,671,317 3% Current Rank (12/27/2013) Rank...

Each time a significant new development hits the social media landscape, the Ignite team will pull together a short analysis of the impact it might have on our clients. "Significant" in this case is pretty simple to define - if it creates new opportunities, or...

While brainstorming for this blog post, I kept flashing back to a scene in Dirty Dancing in which Neil (that rich guy) brags to Baby about his ways with women. "Last week, I took a girl from Jamie, the lifeguard. And he said to her, right...

As most of us are probably aware, Facebook, along with a myriad of other changes, took away the "Become A Fan" functionality and renamed it "Like." Of course, "Like" existed before, but it was something you could do in response to an action. Now, rather...

This week we are on step 4 of the series How To Develop a Sound Facebook Fan Page Strategy, developing promotions. Even though every fan page may not need a promotion or series of promotions to be successful, I believe that most can benefit from...

Last weekend I was browsing my Facebook account, when text on the right side of the screen caught my eye: "Frightened Rabbit coming to Cat's Cradle." Frightened Rabbit? Seriously? I freaking LOVE that band! I clicked, I was transferred to the vendor's info page, and...

Ignite Social Media