I had the utmost pleasure of attending PAX East 2011 a few weeks ago. Unlike the Electronic Entertainment Expo (E3), PAX is the for-us-by-us conference for the gaming industry - it's a gaming convention created by the people behind the gaming-centric web-coming Penny-Arcade (warning: typically...

04 April, 2011

A little more excitement in the Top 50 company fan pages of March 2011, when compared to February, which was a fairly quiet month. These branded Facebook pages are the largest in the business and we saw many grow more than 10% in the last 30...

29 March, 2011

The relationship between fans and brands is just that - a relationship. As a Community Engagement Specialist, a large part of my job is knowing the fan base that I am reaching out to on behalf of a particular brand. And with thousands or millions...

28 March, 2011

After a year of "beta testing", a new version of Facebook questions rolled out yesterday. Naturally, I had a ton of questions on how questions works and how brands may use questions on fan pages, which I'll uncover below....

25 March, 2011

A few months ago, Facebook launched its first iteration of deals that could be unlocked by a user checking in to Facebook Places. On Tuesday, they began expanded their deals offering to provide Facebook fans with location-based deals, very similar to GroupOn or Living Social....

18 March, 2011

Continuing the series of 26 Facebook Fan Page Examples in Detail, I have taken a closer look at Red Bull's Facebook Fan Page. Upon first impression, Red Bull carries over its active lifestyle and thrill seeker attitude to its Facebook Fan Page, where tabs and...

10 March, 2011

February was a fairly quiet month for the largest branded Facebook fan pages in the world. Unlike prior months where we saw explosive growth, growth was largely in the single digits during February, with only one fan page in the Top 50 (MTV) growing at a...

01 March, 2011

A team from Facebook including engineers, developers, and marketing directors presented a live Q&A session to go over the new changes to Facebook pages yesterday. During this time, the team walked through the new additions to Facebook pages, which you can view through a "tour"...

24 February, 2011

Maybe you remember a couple of months ago when Facebook accidentally rolled out some changes to fan pages, giving all of us a sneak peek of what was to come. Well, now those changes are actually here. Throughout the day, I manage and monitor multiple fan...

10 February, 2011

19 of the Top 50 branded Facebook Fan Pages of 2010 were not on the Top 50 list from 2009, just one indicator of how much movement we saw over the past year. And the biggest mover in our list, MTV, saw growth of 1,040%,...

03 January, 2011
Ignite Social Media