[caption id="attachment_57304" align="alignright" width="300"] Generated by Dall-e AI[/caption] Generative AI is defined as artificial intelligence that is used to create something. Generative AI has recently rocked the marketing industry, with our own SocialCraft.ai tool, to blog posts from Jasper.ai to photos from Midjourney, to now ChatGPT...
August 1, 2023: Ignite Social Media today released a groundbreaking study revealing insights into the behavior and performance of 50 leading brand accounts on Threads, Instagram's latest social network. Launched only three weeks ago, Threads has been a topic of intrigue in the social media...
You can put your heart and soul into your social media posts, but without taking a hard look at your brand’s past performance, it can be challenging to achieve the results you want going forward. That's where a social media audit comes into play, and we...
One of the most interesting but perhaps lesser-known social media tools out there is Stampede Social. Stampede Social is looking to replace "Link in Bio" with a interesting way to instantly deliver links or content to interested followers. But that's not all it does. I...
Paid social media advertising should be a key part of any business strategy. Businesses can expand their reach to broad audiences, raise brand awareness, and convert sales at different levels of the sales funnel by engaging on social media platforms like Facebook, Instagram, Twitter, Snapchat,...
As you can imagine, the first 24 hours of Instagram launching Threads have been nothing short of eventful. As of this morning, Mark Zuckerberg announced that 30 million users have already signed up for the mobile-based app, signaling this platform should be seriously considered. Given it's...
In today's digital age, personal branding on social media is more important than ever for thought leaders and executives. A well-crafted personal brand not only enhances credibility but also establishes a strong connection with your audience, and ultimately drives business success. If you’ve been tasked with...
In today's digital landscape, creating a social media presence for executives can be a powerful tool to shape a company's brand, build credibility, and engage with a broader audience. In the roundtable discussion embedded below, I was joined by Lisa Braziel, Drew Sykes and Taylor Glymph...
Are people willing to pay to use social media? For years, social media has been free, but with paid verification on Twitter and Meta, the rules seem to be changing. New data shows opinions vary widely by age. New data has shown that a substantial number...
AI generated content is magical, but like all magic, you have to know the tricks to make it really work for you. Here are 7 tips. ...
Finding it hard to compete with social algorithm changes using hashtags? Here are tips to make sure you can outsmart social media search and get in your audience’s feed. Remember when Adam Mosseri said in March of 2022 that your caption matters more than your hashtags in...
This audio recording, “15 Lessons That Took Me 15 Years to Learn” by Jim Tobin is the perfect resource for social media managers and brands alike. In this session, Jim shares his personal journey of success in the world of social media and influencer marketing....