With mine and Jim's previous posts about Wal-Mart's missteps in social media, I couldn't resist the temptation to share a little about Target, who has recently been caught as it is learning its lesson on transparency and disclosure. ...

03 December, 2007

In my work here at a social media agency, I've been noticing recurring trends in false perceptions and misconceptions of social media and social media marketing from new prospects and clients alike. As a result, I decided to clear things up with some good ol'...

29 November, 2007

In the spirit of the season – we've compiled a few things we are thankful for around here at Ignite....

21 November, 2007

Last week I read an interesting article by the Alley Insider that I've been dying to share – mainly because it included the following Nielsen chart that revealed an interesting comparison of sites....

20 November, 2007

In the social media club meeting some of us exchanged contact information : blogs/Twitter accounts, etc. So here they are – go network!...

16 November, 2007

I'm sure you've thought at one point or another – "What is it that they do at Ignite?"....

16 November, 2007

Over the past week I've literally been in a "Wikipedia War" over an article that I had submitted about the evolving definition and role of the Social Media Agency....

13 November, 2007

This morning I was doing some searching on my Feedreader when I stumbled upon a rarity – a blog created by a CEO of a medical center....

09 November, 2007

This morning I visited YouTube only to be overwhelmed with Oprah in the featured videos area. To be honest, I was quite surprised that my favorite marketing guru Martha Stewart hasn't attempted this, but in her defense I guess she's been busy with Marthapedia ...

07 November, 2007

For those of you in the Research Triangle area – our very own Jim Tobin is going to be a featured panelist this Thursday, November 8th at JK's Restaurant in North Hills for a networking and panel discussion on social media....

06 November, 2007