Plurk is the hot social media property of the last couple weeks. People are joining quickly, writing reviews and debating the relative merits of Twitter (follow me on Twitter here) versus Plurk (follow me on Plurk here). Here's the general summary so far, to save...
Continuing on the series of social media marketing mistakes we started recently, here's the third in a series. This one talks about two very common buzzwords in social media: transparency and authenticity. In my experience working with numerous clients, this one is more difficult for...
You work in PR but you're interested in learning more about social media? If you're in North Carolina, you just may be in luck—but only if you act fast....
I know: This book has been out a while. But a short flight from Miami three weeks ago and a long flight to Los Angeles today gave me some much-needed time to catch up on my reading. I'm glad I used it to finish Meatball...
Continuing the series on social media marketing mistakes from last week, today's mistake is about "schmoozing instead of connecting." I talk a lot about social media being a cocktail party. And behavior that would be OK at a cocktail party will likely be OK...
Earlier this month, I ran a daylong seminar on social media marketing, which was sponsored by the Triangle chapter of the American Marketing Association. It was sort of a "101" class. We started at the basics and moved through it to best practices. About 75...
The Ignite Crew is back from our mystery trip. Much fun was had by all. Lots of sightseeing, shopping, eating, clubbing. I personally swam with dolphins. That was my favorite part....
Well, almost. Technically at this point, I'm in the Miami airport waiting for a crew of another 35 people flying to join us from Detroit....
As many of you know, Brogan & Partners is incubating Ignite Social Media, which has been tremendously helpful. Now, the Ignite team has been invited to participate in Brogan's long-standing "Mystery Trip" tradition and, heck yeah, we're going....
Looking for a chance to join America's fastest-growing social media agency? Well, truthfully, we're not sure 100% positive that's us, but it just might be! (We've hired several people in the last month or two, so we're not just making this stuff up.)...
Great story in the Wall Street Journal yesterday. Turns out that Anheuser-Busch was planning to release a new beer, Budweiser American Ale. Of course, they wanted to make a big announcement about their new product....
I just finished the rather fawning Fast Company cover story on Ning, and I must agree their business model is impressive to say the least. In fact, I envy it....
