Survey Results: How Social Media Behavior Has Changed with COVID-19
In the midst of the COVID-19 pandemic, consumers across the world are struggling to find "the new normal." With that, brand marketers are...
April 09, 2020
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COVID-19 and Social Media Marketing: April 6th Update
Please see prior posts that relate to the topic of COVID-19 and Social Media Marketing: Changing Consumer Behavior and How to Adjust Your Strategy...
April 06, 2020
What Marketers Need to Know About TikTok
This post was updated September 2020 Key Takeaways TikTok is a bite-sized social video platform that allows users to create, share, and edit videos...
April 02, 2020
Social Media Marketing During COVID-19: March 30 Update
Please see prior posts: Social Media Marketing in the Midst of COVID-19 (Mar 16); andSocial Media Marketing During COVID-19: March 23 Update One week further...
March 30, 2020
Social Media Marketing During COVID-19: March 23 Update
One week ago today, we wrote a blog post on how to think about social media marketing during the COVID-19 outbreak around the...
March 23, 2020
What is TikTok?
TikTok is the newest viral video app to capture the attention of the younger, mainly Gen Z, demographic. With its quick rise to...
March 17, 2020