Blog

Vanessa Williams
22
May

A Review of Snapchat, Instagram & Facebook Stories

Posted by | · · · · · · · · · · · · · · · | Facebook Marketing · Instagram Marketing · Snapchat Marketing · Social Media Marketing · Social Networks

Taking a look at key features of the major social channels, you will see many of them overlap. Successful features […]

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Vanessa Williams
11
May

How Social Insights Can Inform Your Marketing Strategy

Posted by | · | Social Media Measurement

One of the key advantages social media has over other marketing channels is the ability to get feedback from consumers […]

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Vanessa Williams
17
Apr

Executives Role in Social Media Strategy

Posted by | · · · · · · · · · · · | Social Media Strategy

As social media has become a bigger player in a brand’s overall marketing mix, more c-suite executives are taking notice. […]

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Vanessa Williams
16
Mar

Facebook Taking Functionality from Snapchat: What Brands Need to Know

Posted by | · · · · · · · · | Facebook Marketing · Snapchat Marketing

It has been no secret that ever since Snapchat turned down Facebook’s offer to buy them in 2013 for $3B […]

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Vanessa Williams
27
Feb

Red Dress Collection Presented by Macy’s

Posted by | · · · · · · · · · · | Social Media Marketing

In the world of social media marketing, it’s a misconception that we’re always hidden behind our computer screens scouring social […]

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Vanessa Williams
23
Feb

Update on Social Media ‘Buy Buttons’

Posted by | · · · · · · · · · · | Social Media Marketing

It has been awhile since we have heard much about ‘buy buttons’, even though almost all of the social channels […]

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Vanessa Williams
27
Dec

RIP: Social Media Networks & Features that Died in 2016

Posted by | · · · · · · · · · · | Social Media Stats · Social Media Trends · Social Networks

Needless to say, a lot of newsworthy events happened in 2016. The social media space saw many changes as well. […]

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Vanessa Williams
15
Nov

Social Media’s Impact on SEO

Posted by | · · · · · · · · · | SEO · Social Media Marketing

Social media is taking up more time in terms of online activities; therefore, its’ users are generating more content to […]

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Vanessa Williams
18
Oct

3 Ways to Use Facebook Offers this Holiday Season

Posted by | · · · · · · · · · · · · · · · · · | Facebook Marketing · Holiday Marketing · Social Media Promotion · Social Media Sweepstakes

Facebook recently made some exciting updates to Offers for the first time in a long time. With the holidays just […]

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