Creating a social media report that is just an export from a tool or screenshots from the native platform is a disservice to your client, your team, and yourself. If you don’t know where to start when building a social media report, we have a...

April Fool’s Day is a golden opportunity for brands to showcase their creativity, humor, and—when done right—engage audiences in a memorable way. Over the years, some companies have nailed their pranks, boosting brand awareness and social media engagement. Others, however, have misfired, leaving customers confused...

Maximizing engagement with short-form videos isn’t just about hitting “post” and hoping for the best. Whether you’re on TikTok, Instagram Reels, YouTube Shorts, or Facebook Reels, how you craft your content plays a huge role in getting people to interact.At the core of an engaging...

We recently launched the Ignite Social Media TikTok Live Creator Network, and we’re excited to offer creators in the United States and Canada the chance to join. The network provides access to expert coaching and support—at no cost. Whether you're a seasoned creator or just...

At Ignite Social Media, we don’t just talk about great workplace culture—we live it. And now, we have two national awards to prove it! We’re thrilled to share that both Ad Age and Ragan PR have named Ignite Social Media a Best Place to Work...

Building a social media content calendar isn’t just about filling up a schedule with posts—it’s about creating content that engages your audience, keeps your brand top of mind, and drives results. You want your content to resonate, stand out, and perform well.Staring at an empty...

Introduction: Accessibility Matters More Than Ever Look at how far platforms like TikTok have evolved—social media has become more than just a way to connect with others online. It’s developed into a search tool, a source of endless entertainment (cue the doomscrolling), and a place to...

National Pi Day, celebrated on March 14th (3/14), is more than just a day for math enthusiasts. This quirky holiday offers businesses a golden opportunity to showcase creativity, engage audiences, and drive brand awareness—all while having fun with the themes of math and pie.Here's how...

Whether you’re managing campaigns on Facebook, Instagram, LinkedIn, or TikTok, each platform offers unique opportunities and specific requirements to optimize your content . This guide walks you through the key requirements for placements on each platform for both organic and paid content . Facebook: Versatility and...

At Ignite Social Media, our commitment to achieving consistent, cost-efficient, and tangible results drives us to stay ahead of trends in social media management. As platforms evolve, so do the tools designed to streamline social media operations. To determine the best fits for various needs,...

Social analytics platforms vary in the quality of the information they provide to marketers, so when a tool gives us clear and actionable insight, it’s worth reporting on. Enter TikTok’s Video Analysis Tool. The tool helps to illuminate content performance, which allows for data to...