There’s a lot to think about when it comes to your content marketing efforts. It needs to be effective and engaging and it needs to break through the noise that’s blasted out on all your fans’ social channels 24/7. Those are tall orders in themselves,...

21 July, 2016

As more media dollars are going to social, platforms such as Facebook and Twitter are constantly rolling out new social media ad formats to meet unique business needs. Here are some proven and upcoming formats that are expected to bring great results for retailers. Facebook Carousel...

19 July, 2016

Photography and content apps are a dime a dozen in your App and Google Play Stores. But there are some apps that stand out from the crowd, and by default, make your content infinitely better and more engaging. We’re talking about apps that give you...

18 July, 2016

Branded content. To some, it's a dirty word. To many, it's the future of advertising. In an era of ad-blockers and hyper-competitive social media, marketing that takes the form of useful and entertaining content as a way of promoting a brand has become de rigueur....

14 July, 2016

July 4th is right around the corner, and I can almost smell the grilled foods, see the fireworks, and unroll paper towels to clean up after cutting a watermelon. For those of us in the content marketing scene, July 4th is a great time to...

21 June, 2016

It’s hard to believe we’re already halfway through the year. While we know there is much more to come in the next half of 2016, we want to take a moment to salute brands who are doing a killer job so far on social media. Airbnb If...

17 June, 2016

Implementing new features on social media can be an intimidating task to take on. The moment you see that buzzworthy headline about a new feature on social media during your morning coffee, you’re likely asking yourself the following questions. Could this work for my brand?...

23 May, 2016

Creating content for social media can sometimes be a tedious and challenging task for many social media marketers. Challenges can begin developing during the planning process and trend through execution. However, Kyle Stuef, Director of Content Production at Ignite Social Media, has laid out four...

03 May, 2016

Are you a content creator and frequently challenged by Facebook's 20% rule for promoted content (or ads as Facebook calls them)? Images in your ads can include text that meets our general Advertising Guidelines, but may not include more than 20% text in the image to...

12 April, 2016
Ignite Social Media