Not everyone’s a fan of Valentine’s Day festivities. But for those that are, it’s a day full of love, chocolates, flowers, heart-shaped goodies ...

One of the most common topics of conversation that we have with clients as community managers is creating social media content for [insert holiday]. Sometimes the holidays are things like Christmas, Veteran’s Day, St. Patrick’s Day, but other “holidays” are a bit of a stretch....

As a whole, 2017 was a trip. From politics to entertainment and everywhere in between, there’s been a lot going on, even within the social sphere. While it certainly was an experience, a lot of us are looking forward to what 2018 has to offer....

If you’ve been on any social media platform this month, you’ve probably seen many posts surrounding the holiday season. Many of the industry’s biggest brands have a great reason to participate in marketing to customers this year and here’s why. According to Adobe’s 2017 online...

The holidays are quickly approaching, which means that before you know it, your timeline will be sprinkled with the spirit of the season! As social media marketing professionals, it is our job to create content that performs well and stands out among all the other...

Halloween is the holiday I look forward to most every year. Between the silly costumes to the scary movies and everything in between, it’s fueled by nostalgia and debates on whether Hocus Pocus is a great movie or not. (It is, don’t lie to yourself.)...

Now that we have entered November, brands are in holiday mode for the remainder of 2017. The countdown to Black Friday is on—only 3 short weeks away. If you in the process of planning or finalizing your strategy for Black Friday, the following tips are...

I just saw a meme that said there are 15 Fridays until Christmas. Crazy, right? That means it is time to start figuring out your plan for your social media marketing initiatives for the end of the year. This post will walk you through things...