It’s no secret that social media is moving away from highly produced content, particularly video. These days, people want raw and real – an unfiltered window into the lives of others. Up until now, Periscope and Snapchat, to name a few, have owned this space and...

Considering most kids and college students aren’t even done with school yet, talking about Back to School campaigns may seem premature. However, it’ll be here before you know it and if you’re scrambling last minute, your campaign can suffer. Here are three tips to help...

Mobile marketing made its presence felt in 2014, where it became the “next big thing.” Those who had thought it was nothing more than a fad couldn’t have been more wrong. A similar trend can be seen with Video Marketing as it follows the same...

They’re out there and you’ve probably encountered them before—trolls. Not the cute pencil topper accessories that you had as a kid. I’m talking about social media trolls. A social media troll is someone who deliberately posts negative comments to provoke others. Whether factual or not, their...

As an application with more than 100 million daily active users, revamping your chat platform is a pretty big deal. Luckily, users are loving what Snapchat is referring to as Chat 2.0 as it gives a much wider range of ways to communicate with other...

Facebook is now allowing Canvas ads, which are sort of like Instant Articles for ads. Instagram has already passed Twitter for the number of active advertisers and Google may be helping businesses with their “permanently closed” problem, in this week’s Social You Should Know. Facebook Canvas...

Ignite Social Media is a unique company, not only because we were the first social media marketing agency, but also because of our company culture. We have Community Managers, Content Producers, Strategists, Analysts, Influencer Specialists and more, all with different personalities that combine to bring...

Move over Kim Kardashian, there’s a new social media queen in town. Last month, Taylor Swift officially surpassed Kardashian in the number of followers on Instagram. But, this is not the only blow to Kardashian’s Instagram this year. In April, Kardashian was slapped on the hand...

Not only is LINE one of the largest messaging applications, it is also one of the fastest growing. In fact, Global Web Index reported in a Q2 report on mobile messaging that LINE was growing at a faster rate than Facebook Messenger, WhatsApp, Viber and...

Have you been hearing whispers about "important 1 to 1 social networks" and "mobile messaging usage being on the rise" but haven't had the time to dig into all of the platforms that this covers? Well, you're in luck because we have, and we're sharing the...

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