Recently, LinkedIn announced that they would be merging Company Pages with LinkedIn Elevate, their employee advocacy tool, making it even easier for companies to start engaging their employees on the channel. Before the merger, Elevate was a separate app that had an additional charge. By...

Social media conferences are an excellent way to learn about new strategies and approaches to social media marketing that other brands and industries are testing out. They also offer networking and exposure opportunities for all levels of marketers. Check out our top picks for social media conferences to attend...

Another year has passed in the ever-changing world of social media marketing. 2019 brought with it many platforms changes, memes, and trends that kept marketers on their toes. As we've entered into 2020, here are a few social trends from 2019 that we hope stay...

Have you started planning your 2020 social media strategy? 2019 has brought plenty of changes to the social media landscape, and we anticipate similar growth in 2020! Here’s the top new social networks or features you should be considering as you finalize your 2020 strategy. Instagram...

As a social media manager, you likely have access to great community insights that other members of your organization do not. Reading incoming messages in the form of comments, replies and private messages can help you learn about the positives and negatives of your product...

Over the last few years, concerns about a declining user base have made marketers question the state of Twitter. Is it still a valuable platform for your brand, or are your ad dollars better spent elsewhere? Or is Twitter dying? As a social media agency,...