When I think of the difference between Facebook Stories and Instagram Stories, there are numerous similarities between the two. (No kidding, they’re owned by the same company.) But why do most people use Instagram Stories over Facebook Stories? Are they really that different? Are people...

Whether on Instagram, Facebook, Twitter – we all have our go-to people who we love to see what they’ll create next. Here we’ve curated a small list of Instagram content creators from a wide-range of industries that inspire us daily and hopefully they’ll inspire you,...

Let’s be real, if you aren’t on Instagram, you’re missing out. Instagram remains the golden child of the social media scene for marketers. With over 1 billion monthly active users, it’s not hard to see why. With so many people and brands being on the...

They’re cute, cuddly and most of the time, irresistible! Leveraging the power of these furry animals can help your brand in more ways than one on social media. Here are some tips for creating compelling social media campaigns that revolve around your furry friends. Appeal to...

Unfortunately, sometimes we can’t plan ahead of natural disasters, but when we can, it’s always good to have a plan of attack so you can be extra prepared. Nowadays, during times of uncertainty and crisis, people tend to jump online quickly to get their questions...

One billion monthly users are now using Facebook Groups for many different reasons. Below are a few key strategies and quick steps you can implement to take advantage of Facebook Groups that will ultimately strengthen your social media marketing strategy. Connect People are always connecting on Facebook...

With technology advancing, there are many messaging apps that subscribers can now choose from to connect with their favorite brands, businesses and friends. Most of us use messaging apps to chat with our friends but nowadays brands are tapping into messaging platforms like Facebook Messenger,...

Many of us have been there before – you realize it’s the Oscars and you scramble to find something worthy of posting. But, what if you planned ahead instead of scrambling to find something that could potentially work? This saves you time in the long...