Ignite Social Media // Blog // Social Media Strategy
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Using Data to Rank 2011′s Top 20 Internet, Social Media and SEO blogs
For three years now, the folks at Cision have ranked the Top 100 blogs in our category by looking at specific data points. These data points are designed to reward actual site performance versus popularity or “Internet fame.” Last year, Ignite Social Media was ranked second, only to the blog powerhouse Mashable. This year, Cision [...]
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2011 Social Network Analysis Report – Geographic – Demographic and Traffic Data Revealed
2010 was a rocky year in the social network space and many sites closed their doors including Propeller.com and Team Sugar, to name a few. Quite a few others continued their decline into yesterday’s news as we see more social network users consolidating their social profiles. Undoubtedly, Facebook’s continued growth worldwide has led to this [...]
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Ignite Social Media named one of “World’s Top Social Media Marketing Firms for 2011″
The International Business Times came out with their list of 5 agencies they describe as “The World’s Top Social Media Marketing Firms for 2011” and Ignite Social Media is one of the five selected. We’re honestly not sure of the criteria, but we’re flattered to be included in such a small group of firms on [...]
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26 Facebook Fan Page Examples in Detail
Since the conclusion of our previous series “26 Social Media Marketing Examples in Detail” and with the start of the new year, I have been inspired yet again to evaluate what other brands are doing in the space. However, instead of covering what a brand is doing across multiple platforms, in this series we will uncover specifically what the top brands on Facebook are doing on their pages to engage with their fans.
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Social Media Strategy
Devising a social media strategy should come long before you ever send out a Tweet or update. It takes planning and mapping a detailed social media strategy to effectively reach your audience.
Whether you are interested in utilizing a social media marketing strategy for B2B, B2C, or another business engagement plan, Ignite Social Media can offer ways to outline and execute a social media marketing strategy from concept to presentation to implementation.
For some samples of our thoughts on social media strategy, check out these examples of how to take the steps to develop a sound social media strategy.
How to Develop a Social Media Strategy: The Ignite Method
Social Media Campaign vs. Social Media Strategy
How to Write a Social Media Proposal
Developing a social media strategy to best reach your audience isn’t something that should be thrown together overnight. When you want to learn how to create your organization’s social media map, get in touch with Ignite Social Media.
Related Posts
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![Applying Chip Conley’s Emotional Equations to Social Media Marketing [SXSW Panel]](http://www.ignitesocialmedia.com/wp-content/uploads/2012/03/sxsw_2012_logo-154x112.png "Applying Chip Conley’s Emotional Equations to Social Media Marketing [SXSW Panel]")
Applying Chip Conley’s Emotional Equations to Social Media Marketing [SXSW Panel]
Ann Marie Taepke | March 13, 2012 | View Comments
Disappointment = Expectations – Reality Look familiar? Your anticipated experience falls short of the real thing, leaving you, well… majorly bummed out. This emotional equation and many more were talking pillars for Chip Conley as he explored the crossroads of psychology and business and how emotion, when used correctly, can allow for a deeper connection [...]
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Pinterest’s Copyright Problem and How it May Hurt Brands
Jim Tobin | February 24, 2012 | View Comments
Are you a brand that values and protects the copyright you hold on your photos? Pin them to Pinterest, the hot social network of the moment, and you’ve just given them your copyright. Is this a problem for brands and if so, how different is it from what you give up when you give Facebook [...]
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Disney Parks Prove to be Big on Magic, Short on Social Media
Craig Carter | February 08, 2012 | View Comments
Recently, my family and I went to Orlando to escape the arctic tundra that is the North Carolina winter and go to the happiest place on Earth. While there, I figured I’d see what kind of social media efforts were present within the Disney parks. As the Disney Corporation is one of the great marketing [...]
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Senator Ron Wyden Gets it Right When Posting on Reddit
Craig Carter | January 20, 2012 | View Comments
So, if you are in anyway familiar with the Internet, you’re likely aware of the SOPA and PIPA protests that consumed the net on Wednesday. Don’t worry. I’m not about to go on a diatribe about the issue. However, I do intend to share a very astute demonstration of social media know-how by a United [...]
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Comparing Social Technology Adoption Rates Across The Web With Blekko
Brian Chappell | September 22, 2011 | View Comments
From time to time you find studies that put a handle on the sheer volume and effect that certain social/web applications have had on the marketplace. Understanding adoption rates for new media technologies can really help companies with their strategies for attacking the web. Should we implement this sharing widget, which button is the most [...]
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Social Media Marketing 101 for College Grads
Kimberly Eller | August 03, 2011 | View Comments
I recently graduated college and I came into my internship with Ignite thinking I would be able to dive into working at a social media marketing company without any worries, but I was wrong. Having been with Ignite for a month now, I realize it would take a yearlong course to even begin to understand everything that happens in [...]
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How to Create a Social Media Strategy: The Ignite Method
Jim Tobin | January 21, 2011 | View Comments
One of the questions we get from serious brand marketers is exactly how does a company develop a social media strategy that drives business results. In December, I had a chance to consult with 7 companies throughout Australia over a fun-filled, but hectic line-up of meetings in Melbourne, Geelong and Sydney. And I shared with [...]
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How to Write a Social Media Proposal
Lisa Braziel | August 19, 2010 | View Comments
Back in 2007, I wrote a post that continues to be one of our most popular to date “How to Write a Social Media Proposal” . Since then, I’ve learned a lot. For one – I’ve learned that that post was written more for social media marketers working at a social media agency responding to a Request for Proposal. But a lot of folks on the client side are wondering how to write that Request for Proposal in the first place. So three years later, it’s time to update it.
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“Just Throw It Up” is Not Sound Strategy for Social Media Marketing
Lisa Braziel | July 17, 2008 | View Comments
Every now and then I feel as if social media marketing has come a long way. When I hear of a particular good social media engagement strategy where a company dedicates time and resources to making successful, or when I hear of a company that is starting to use social media internally as well as externally.
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Extending the Life of Social Media Marketing Beyond Flight Dates
Lisa Braziel | March 25, 2008 | View Comments
Yesterday an Adweek came across my desk that I actually read, which is amazing because in full disclosure these magazines normally sit on my desk for months and eventually find their way into my trashcan. However this time an article caught my eye that had insight worth reading and sharing.
