Brands We Have Helped

Chrysler: Unlock the 200

The Goal: After working with The Chrysler Group for almost three years, the Chrysler brand approached Ignite Social Media with the task of creating a highly engaging campaign to promote their new product reveal, the 2015 Chrysler 200.

See Complete Chrysler Case Study

US Cranberry
Cranberry Marketing Committee: #USCranberries

The Objective: Establish and increase the awareness of cranberries as America’s original “superfruit.”

See Complete Cranberry Marketing Committee Case Study

Dodge: Defiance Arkfalls Sweepstakes

The Challenge: Dodge established a partnership with SyFy TV network and Trion Worlds video game developer around the TV show and video game Defiance, which featured both the Dodge Charger and the Dodge Challenger.

See Complete Dodge Case Study

Club Carlson
Club Carlson: #Hashtag Hotel

The Challenge: The Club Carlson brand, of Carlson Rezidor Hotels Group, tasked us with generating a program that would accomplish two set objectives:

See Complete Club Carlson Case Study

Samsung: 2011 Social Media Plan

The Goal: Samsung Visual Display wanted to take advantage of social spaces to market high-end Smart TVs to global consumers, with a focus on growing thriving communities and generating positive sentiment.

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Microsoft Windows: Playlist 7

The Goal: The Windows marketing team wanted to build their fan base across social networks and to generate positive sentiment about Windows 7 among “transitioners” – students entering or graduating college who are likely to be in the market for a new computer.

See Complete Microsoft Windows Case Study

FIAT: Score a Scorpion

The Goal: The Chrysler Group FIAT brand tasked us with generating a program that fostered awareness and consideration for the new FIAT 500 Abarth.

See Complete FIAT Case Study

Windows Live
Microsoft Windows Live: Facebook Management

The Goal: Windows Live was looking to improve perception through active, engaged Facebook communities. Each page had unique challenges – Hotmail needed to drive awareness of the redesigned email service through fan growth, and Messenger needed to drive more quality interactions with its already massive fan-base.

See Complete Microsoft Windows Live Case Study

Jeep: Arctic Yeti Dig

The Goal: The Chrysler Group Jeep® brand was looking for a social program to raise awareness of the launch of the 2012 Jeep Wrangler Arctic Edition and the brand’s sponsorship of the Winter X Games. A secondary goal was to increase connections on Jeep social platforms.

See Complete Jeep Case Study