You know those Instagram accounts that look ridiculously put together? Don’t worry – they aren’t too far out of your reach.Coming out of BlogHer ’13, there was one session that truly stood out in my mind – Morgan Shanahan of the818.com’s “Find Your Instagram Style.”...

02 August, 2013

  If your brand is doing flips about Tumblr – we’ve got some pro tips on avoiding a face plant. Post Frequently Many brands on Tumblr have joined, but don’t frequently update. We see this with hair brand Frederic Fekkai’s Tumblr, which has only been updated five times...

18 July, 2013

With Tumblr’s acquisition by Yahoo, we’ve got one question: Will brands start taking it seriously? With 300 million unique monthly visitors, brands should be flocking to the site. In April, the blogging/social network unveiled a mobile ad unit inside a user’s mobile dashboard. While this is...

17 July, 2013

If the brand they manage has an ounce of creativity, Instagram may be a platform for community managers to consider for their social media marketing efforts. So how should brands incorporate Instagram into their social media marketing strategies to achieve Instagram marketing success? Read on for tips...

19 June, 2013

Brace yourselves. Facebook hashtags are coming. Today, Facebook begins rolling out hashtags on its News Feed, and just like hashtags on Twitter, Vine and Instagram, Facebook's hashtags will be functional. Clicking the hashtag will pop out a feed that shows others’ posts that have included the same hashtag. All hashtags...

12 June, 2013

It’s been five months since a little thing called Vine debuted in the app store. And it still appears it’s spreading like weeds – when used correctly. In Vine’s first month, the percentage of highly active users using Vine was much higher than the percentage that...

28 May, 2013

Pinterest just made branded pins a bit more engaging. The new rich pins allow brands to include a whole bunch of exciting data including real-time pricing, availability and location for purchase. New rich pins include three varieties (product, recipe and movie) all with their own unique information. We'll...

22 May, 2013

So, you want to make a how-to video that people actually watch. It can be a bit of a challenge, but the good news is you don’t have to be a professional to make a great how-to video. Here are a few steps to get...

05 February, 2013

With attention spans getting seemingly shorter by the second, it takes a lot to catch the eye (or in this case, the eyeliner) of a Facebook user these days. To find out who was the most alluring, I compared five cosmetic brands on facebook with...

07 August, 2012
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