New social networks pop up every now and then, leading the marketing and tech blogging world to collectively proclaim it as the next big thing. Some transcend fad and end up in our hearts like Pinterest, while others caused a freak-out for a few weeks...

The podcast bug seems to have really infected everyone. It only took a decade or so. And Serial. And a dude in a garage who interviewed the President of the United States. But it’s here. Since it’s here, we wanted to share a few favorites...

2015 was a great year for data! Our analytics team put our heads together to find some highlights for the year and a little sprinkle of speculation for what is to come in 2016. Facebook Organic Reach Oh Facebook organic reach, where hast thou gone. This year we...

Social media monitoring has been around since social media marketing came into existence. Monitoring is great for customer service, measuring share of voice, brand and competitor research, product feedback, etc. As such, it has become a necessity for any brand or agency working in the...

Bam! Yep, that’s a wall and you just walked into it. That moment when you just don’t know what to write about. It happens to everyone, so we put together a quick tip on how to use data from your existing blog content as a...

My curiosity peaked when I saw recent reports of Facebook being abnormally friendly by greeting users, wishing them a good afternoon, and thanking them for being on Facebook. Honestly, I thought to myself, this could be nothing. It could just be Facebook just trying to...

Earlier this month, following rumors of a “dislike” button, Facebook announced a pilot called Reactions. Currently only available in Spain and Ireland, Reactions is a way to qualify likes on a post with more specific emotions. At this early stage, you might not know how...