Today I'm sharing a video of a talk I had with Digg's Matt Van Horn. In it, we chatted about how Digg took the "threat" of Facebook and made it an opportunity, which I found interesting. Similary, when Twitter turned the world's attention to...
I had a chance to be on a panel at Internet Summit '09 with several interesting folks, among them Rick Klau, the Business Product Manager for Blogger at Google....
Looking to work in social media marketing for some of the world's best brands? Know someone who would be perfect for it?
Ignite Social Media is hiring for a number of new positions made necessary by our continued growth. We've just hired a new director of...
As we move into a new year, we also are experiencing a shift in budgets towards social media, as well as how they are allocated in the social space. This is evident in Pepsi's decision to choose social media over Super Bowl ads, but it...
If you've been wanting to read "Social Media is a Cocktail Party," 
but haven't yet sprung for $14.95 to get the physical book, it's been...
As the year draws to a close, I'd like to take a moment to reflect on some of the moments in social media and social media marketing that left me saying "uhhhhh...
Radian6, one of the primary social media monitoring tools we use at Ignite, recently launched a new feature: automatic sentiment analysis. As Christ Newton, Radian6 Founder and CTO, explains in his blog post: "Radian6 automated sentiment reviews on-topic posts as they come in, determines...
When I read the first few chapters of Bob Gilbreath's "The Next Evolution of Marketing: Connect with your customers by marketing with meaning," I could relate with every word. After all, a lot of the advice aligns perfectly with the basics of what we do...
Working for a social media agency has shown me first-hand how companies adopt new mediums. The first phase seems to be that of denial - that these new fangled inventions can be ignored until they pass....
A couple of days ago, Steven Baker of Business Week published "Beware Social Media Snake Oil," warning that "hordes of marketing 'experts' are promoting the value of wikis, social networks, and blogs."...
With the holidays looming just around the corner, and us being the internet lurking folk that we are, I'm pretty sure that we all capitalized on good deals and got our Cyber Monday on. But just in case you didn't get a chance to fulfill...
Social media monitoring often gets lumped into very traditional departments inside organizations, and when this happens, certain aspects of the practice can be overlooked. There are many features of social media monitoring beyond its ability to help manage your brand's reputation via customer service....