Last week Facebook announced several important changes to their user experience and  Open Graph at their annual f8 developer conference. Those changes have important implications for how users consume and share content, how brands need to approach content development and seeding, and how 3rd-party sites...

30 September, 2011

This is a guest post by Megan Hannay, the Social Media Director for CarWoo.com, a new car buying marketplace. You can find her at http://carwoo.com/blog or at mallyhanna.com/blog, and she tweets from @mahannay. She lives in San Francicso where she enjoys wine, blogging, cheese and unnecessarily tall hills. Startups...

29 September, 2011

New Social Media Guidelines for Liquor Ads Effective September 30th, the Distilled Spirits Council of the United States will roll out new guidelines for marketing via social media sites and other digital platforms. Developed jointly by DISCUS and the European Forum for Responsible Drinking, the new...

23 September, 2011

Ignite Social Media President Jim Tobin appeared on NBC-17 to discuss the upcoming changes at Facebook's f8 developer conference happening later today. He spoke with anchor Sharon Tazewell about the popularity (or lack thereof) of the latest updates, Facebook's ongoing battle with Google+, and more....

22 September, 2011

From time to time you find studies that put a handle on the sheer volume and effect that certain social/web applications have had on the marketplace. Understanding adoption rates for new media technologies can really help companies with their strategies for attacking the web. Should...

22 September, 2011

The inspiration for this blog post came about a year ago when I spied a tweet lamenting the fact that "Best of…" blog lists often neglect to include women bloggers. Perhaps some writers don’t read the plethora of smart and savvy women bloggers out there,...

13 September, 2011

My fellow Social Media Practitioners will find the new social API connectiveness tool If This Then That (ifttt.com) an amazing way to streamline your content and your social media accounts. They tout themselves as a tool that alleviates the need to code, just think about things...

12 September, 2011

Canadian Companies Struggle with Social Media Research firms Léger Marketing and SAS Canada surveyed 1,000 Canadian executives. They found that only 17 per cent said their company regularly posted to and monitored websites such as Facebook, Twitter, or LinkedIn. Lori Bieda, executive lead of customer intelligence for...

02 September, 2011

This guest post is by Megan Carriker, previously an employee of Ignite Social Media. Megan is now with Shoeboxed, a start-up company that simplifies business tasks like expense reporting, accounting and contact management by digitizing paper documents and organizing the data in secure online accounts....

01 September, 2011