No one can argue that TikTok is a powerful marketing tool. With over 1 billion active users, it's a prime place for brands looking to reach new audiences. With so much competition for attention on the platform, it can be tough to know who to trust...
One universal constant in life is that people love to party. No matter what it is, people are going to try to find a way to celebrate. With social media, we can celebrate practically every day with an overabundance of fun, obscure, and sometimes downright...
We get it — almost everything is hosted online, from social gatherings, conferences, and events. The pandemic has shaken up some of the ways we have done events in the past, but it also opens many opportunities to fuel our desire to learn, stay connected, and...
Social media marketing is always changing, but one thing is for sure — it's here to stay. As a startup or as any brand for that matter, ensuring that the wave of change doesn’t pull you under is more crucial for your business. The competition...
It’s hard to believe that we’ve provided social media marketing services for 15 years now. As the original social media agency in the United States, we have seen social media platforms grow from small startups into some of the most influential companies today. As social media...
Ignite Social Media is a beta partner for a new Social Analytics tool called ViralMoment that takes a snapshot of the trends of the day that are hitting TikTok. Presently, ViralMoment is available in an application format and monitors extensive data from TikTok. Viral Moment works...
The brands that get it, get it. In the marketing industry we often hear the phrase “consumer-first” marketing, which is an approach that businesses use to keep their customers top of mind and at the center of everything they do. But what happens when traditional marketing...
Sprout Social and Salesforce Announce Their Surprising Partnership We recently came across a press release that surprised us with the following headline: Salesforce and Sprout Social partner to manage full social media presence. Upon reviewing the article, it became clear they’re positioning Sprout as a tool...
[caption id="attachment_56769" align="alignright" width="745"] Photo by Giammarco on Unsplash[/caption] It's so easy to grab music, sounds or images on social media and reuse them. TikTok even encourages it. So is it ok for brands to do the same things individuals can do? The short answer is...
You can’t talk social media anymore without mentioning TikTok. The wildly popular social media platform has taken off since its launch in 2016 booming its way to the top of “best of” and “most popular” charts in countries across the world. As people are spending increasingly...
As a content creator, it can be challenging to keep up with the newest styles or trends these days. It seems like there is a new “thrill” every week. And because it’s important to create relevant content for your audience, timing is everything. Thankfully, Pinterest...
With its infinite scroll functionality, thumb-stopping content, and the high possibility of video virality, TikTok has taken the world by storm and it’s a no-brainer to infer that retailers and CPG brands alike should be thinking of ways to integrate the platform into their social...