It seems like social networks continue to shoot themselves in the foot. Facebook’s changes to its News Feed algorithm continue to drop reach and impact fan growth. These recent changes have led to some major adjustments in the way larger brands need to approach content...

11 December, 2013

Beginning tomorrow, Wednesday, June 5th, YouTube will automatically be implementing a new layout for everyone, they're calling it YouTube One Channel. Here is everything YouTube marketers need to know to get their channels updated. Channel Art A new cover photo, similar to Facebook and Google+, will be highlighted...

04 June, 2013

Meet Jamie Salvatorie, the owner of Vat19.Com. With an army of nearly 300,000 subscribers and over 200 million combined YouTube views, Salvatorie and his team are shaping the way brands approach online video. Witty, quirky, and flat out entertaining, Vat19's videos have gone viral and are...

28 March, 2013

YouTube annotations have the potential to be a video creator's best friend and a viewer's worst annoyance. We've all sat down at one point or another and watched a YouTube video with those strange little boxes of text popping up. More than likely, unless those annotations...

26 March, 2013

YouTube's major site overhaul was unveiled to the public in December. Find out what the new social-driven YouTube means for brands, and discover how they can make the most of the new features....

09 January, 2013

Ignite had the benefit of interviewing Greg Jarboe recently and wanted to share his thoughts for our readers. Greg gave some really good advice for companies looking to engage in YouTube marketing  in 2012. You can find Greg speaking at this year's SES NY and hear him speaking specifically on the...

01 February, 2012

In a game changing move from the Google UX team, YouTube recently announced its Cosmic Panda redesign. (There were also announcements made about a Gmail redesign. Blog post about those changes to follow.) There are a host of changes to the new YouTube infrastructure, most of...

08 July, 2011

At one point or another in your social media marketing efforts, somebody probably told you that your brand should post content to YouTube. So you did. But now you want to up the ante. How can you go about doing that you ask? Follow these...

22 March, 2011

Anyone who works in the marketing sector knows how difficult it is to target teens. As a matter of fact, anyone whose ever tried talking to a teen knows how difficult it can be to get their attention. Teens are some of the most savvy...

18 October, 2010

YouTube just rolled out some new toys. Right now you can see them by going to the YouTube homepage. They include an address book of your YouTube friends, an updated Inbox, and YouTubeMobile. But two of the new features, YouTube Annotations and YouTube Insight, are...

25 June, 2008