Widgetbait gone bad sparked intense controversy about the utilization of anchor text within widgets. Google has expressed concern with blatant attempts at manipulative anchor text insertion inside the widget itself. Here is Matt Cutts latest quote:...

If Google can have its say, advertising inside Social Networks is about to change. Google has put off the social advertising realm for long enough. You have heard of PageRank, well now there is Google FriendRank....

Social media engagement by definition is any attempt at reaching out to another individual on the web. Traditionally this has taken the form of a PR pitch, but times are changing. There are many more avenues in which to engage a user, and the tactics...

I just got back from SMX Advanced and my mind is rolling. A lot of the sessions were based off of traditional SEM practices, however every once in a while you heard the inklings of social media influence and the semantic web. A sign of...

This month's Social media club will be led by yours truly. I am going to be discussing the different forms of promoting content on the web today, and the inherent impact that has on the search engines, as well your site. ...

Video creation is becoming more and more mainstream. Technology is becoming increasingly affordable and applications are becoming easier to use (potentially). The Flip came out with a ton of buzz around the product late last year. It's the first device to push the envelope on...

Lets face it, the underling algorithms used by the top players in search are slowly becoming archaic. We are fast approaching a time when the need for new algorithmic measures are becoming more and more important. Gaming is as rampant as ever, and the...

Ignite Social Media