Top 50 Branded Facebook Pages
Check back here each month as we update this data for your convenience.
50 Largest Branded Facebook Fan Pages, April 2013
| Current Rank (04/29/2013) | Rank by Fan Count (03/28/2013) | Change in Rank | Fans As of 03/28/2013 | Fans As of 04/29/2013 | % increase | |
|---|---|---|---|---|---|---|
| 1 | 1 | 0 | 89,825,369 | 91,399,236 | 2% | |
| 2 | YouTube | 2 | 0 | 72,433,027 | 74,028,212 | 2% |
| 3 | Coca-Cola | 3 | 0 | 62,209,502 | 64,157,798 | 3% |
| 4 | MTV | 4 | 0 | 43,564,026 | 44,796,971 | 3% |
| 5 | Disney | 5 | 0 | 43,208,490 | 43,951,366 | 2% |
| 6 | Red Bull | 6 | 0 | 37,087,925 | 37,615,203 | 1% |
| 7 | Converse | 7 | 0 | 35,867,594 | 36,376,963 | 1% |
| 8 | Starbucks | 8 | 0 | 34,120,835 | 34,409,187 | 1% |
| 9 | Oreo | 9 | 0 | 32,631,782 | 33,201,004 | 2% |
| 10 | Playstation | 10 | 0 | 31,515,214 | 32,216,838 | 2% |
| 11 | Walmart | 11 | 0 | 27,908,614 | 28,759,369 | 3% |
| 12 | McDonalds | 12 | 0 | 27,783,570 | 28,419,995 | 2% |
| 13 | Blackberry | 14 | 1 | 25,559,863 | 26,911,560 | 5% |
| 14 | iTunes | 13 | -1 | 25,727,617 | 26,251,723 | 2% |
| 15 | Skype | 16 | 1 | 24,986,787 | 25,478,656 | 2% |
| 16 | Skittles | 15 | -1 | 24,988,378 | 25,241,177 | 1% |
| 17 | Pringles | 17 | 0 | 23,161,807 | 23,561,615 | 2% |
| 18 | Monster Energy | 19 | 1 | 22,594,742 | 22,916,409 | 1% |
| 19 | Samsung Mobile USA | 18 | -1 | 22,713,919 | 22,688,021 | 0% |
| 20 | Victoria's Secret | 20 | 0 | 21,934,318 | 22,216,072 | 1% |
| 21 | Subway | 22 | 1 | 21,344,313 | 22,010,453 | 3% |
| 22 | Target | 21 | -1 | 21,763,679 | 21,847,354 | 0% |
| 23 | Xbox | 23 | 0 | 21,098,990 | 21,469,121 | 2% |
| 24 | adidas Originals | 24 | 0 | 19,539,503 | 20,177,438 | 3% |
| Current Rank (04/29/2013) | Rank by Fan Count (03/28/2013) | Change in Rank | Fans As of 03/28/2013 | Fans As of 04/29/2013 | % increase | |
| 25 | Intel | 25 | 0 | 18,243,285 | 18,915,833 | 4% |
| 26 | Zara | 26 | 0 | 18,053,190 | 18,317,608 | 1% |
| 27 | Cartoon Network | 29 | 2 | 17,584,658 | 18,280,137 | 4% |
| 28 | Nike Football | 31 | 3 | 17,273,820 | 18,161,229 | 5% |
| 29 | amazon | 28 | -1 | 17,597,434 | 18,115,658 | 3% |
| 30 | Levi's | 30 | 0 | 17,319,032 | 17,903,711 | 3% |
| 31 | Ferrero Rocher | 27 | -4 | 17,647,895 | 17,827,696 | 1% |
| 32 | Samsung Mobile | 35 | 3 | 16,196,031 | 17,575,050 | 9% |
| 33 | Nutella | 32 | -1 | 17,243,903 | 17,344,237 | 1% |
| 34 | Disneyland | 34 | 0 | 16,205,294 | 16,555,627 | 2% |
| 35 | Windows Live Messenger | 33 | -2 | 16,458,167 | 16,510,851 | 0% |
| 36 | Kit Kat | 36 | 0 | 15,116,614 | 15,367,833 | 2% |
| 37 | Google Chrome | 37 | 0 | 14,978,046 | 15,215,641 | 2% |
| 38 | Dr. Pepper | 39 | 1 | 14,837,899 | 15,193,018 | 2% |
| 39 | Mozilla Firefox | 41 | 2 | 14,725,498 | 15,146,427 | 3% |
| 40 | Burberry | 38 | -2 | 14,943,555 | 15,113,897 | 1% |
| 41 | Discovery Channel | 40 | -1 | 14,770,724 | 15,049,241 | 2% |
| 42 | H&M | 43 | 1 | 14,139,423 | 14,562,895 | 3% |
| 43 | National Geographic | 42 | -1 | 14,197,979 | 14,449,614 | 2% |
| 44 | Dove | 46 | 2 | 13,404,392 | 14,233,781 | 6% |
| 45 | Nickelodeon | 45 | 0 | 13,484,453 | 14,205,438 | 5% |
| 46 | History | 44 | -2 | 13,671,867 | 13,918,573 | 2% |
| 47 | Louis Vuitton | 47 | 0 | 13,103,269 | 13,483,418 | 3% |
| 48 | Adidas | 52 | 4 | 12,702,695 | 13,360,274 | 5% |
| 49 | BMW | 49 | 0 | 13,063,129 | 13,342,568 | 2% |
| 50 | Tato Docomo | 48 | -2 | 13,087,051 | 13,249,974 | 1% |
Methodology
Since at Ignite Social Media we're primarily interested in social media marketing by brands, I excluded fan pages that weren't official pages being used to promote a product. Specifically, I left out pages that featured:
- Celebrities (like Vin Diesel), as well as TV shows and movies
- Politicians (like Barack Obama)
- Musicians (like Michael Jackson)
- Athletes (like Roger Federer)
- Sports teams (like New York Yankees)
- Comedians (like Adam Sandler)
- Unbranded fan pages (like Music)
- Facebook games or apps (like Mafia Wars)
- Generic or unofficial product pages (like Freeze Pops)
- Pages in languages other than English (like Musica En Tu Perfil)
Disclosures: Both Nike and Live Messenger are Ignite Social Media clients. And I personally like Chick-fil-a much more than a normal person should.
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