Ignite Your Week

Ignite Your Week: Twitter Updates

In this edition of Ignite Your Week, we take a look at how Twitter updates are aiming to make their network more appealing to brands by sharing insights and addressing their bot problem.

First, Twitter has suspended or deleted more than three million accounts in the previous 30 days, many of which were fake/bot accounts. Now, when you get engagement on your tweets, you can be more confident that it came from real people.

Secondly, Twitter released an infographic about how retail users are spending time on the channel, what they want from brands, and situations when they use twitter.

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