I had the utmost pleasure of attending PAX East 2011 a few weeks ago. Unlike the Electronic Entertainment Expo (E3), PAX is the for-us-by-us conference for the gaming industry - it's a gaming convention created by the people behind the gaming-centric web-coming Penny-Arcade (warning: typically...

04 April, 2011

We put our best lingual experts on translating the now famous talking babies. Apparently they're up on the latest Internet news. As it turns out, the debate surrounding adding Google's +1 to your site is confusing even to children. ...

31 March, 2011

A little more excitement in the Top 50 company fan pages of March 2011, when compared to February, which was a fairly quiet month. These branded Facebook pages are the largest in the business and we saw many grow more than 10% in the last 30...

29 March, 2011

The relationship between fans and brands is just that - a relationship. As a Community Engagement Specialist, a large part of my job is knowing the fan base that I am reaching out to on behalf of a particular brand. And with thousands or millions...

28 March, 2011

Here are some of the more interesting social media marketing stories from this past week. Cleveland Indians Reward their Online Tribe The Cleveland Indians, considered one of the more forward thinking sports organizations when it comes to social media, have created a new “social media suite” at...

25 March, 2011

After a year of "beta testing", a new version of Facebook questions rolled out yesterday. Naturally, I had a ton of questions on how questions works and how brands may use questions on fan pages, which I'll uncover below....

25 March, 2011

Before the debut of his breakthrough television show, Daniel Tosh had been carving a name for himself like most stand-up comics; working the club circuits hoping to catch a break. After building some momentum as an up and coming comedian, Tosh landed a performance on...

24 March, 2011

At one point or another in your social media marketing efforts, somebody probably told you that your brand should post content to YouTube. So you did. But now you want to up the ante. How can you go about doing that you ask? Follow these...

22 March, 2011