Mindy Kaling isn't the first celebrity author to use social media to market a book launch, but she just may have done it the best. Lord Alan Sugar launched his eBook, The Way I See It, live on Twitter Sept. 28, and Ozzy Osbourne harnessed...

07 December, 2011

A new brand broke into the top 20 largest Branded Facebook Fan Pages in our November ranking of the Top 50 pages, displacing a brand that hasn't worked hard enough to keep their page active in recent months. And a couple of pages had huge...

01 December, 2011

After attending Pubcon for the fifth year and speaking there for the third time, I’m happy to say the event was as successful this year as it has been in the past. Brett Tabke and his team did a really good job putting on another great...

29 November, 2011

Silva Rules Cage And Twitter, Earns Social Media Bonuses The UFC recently awarded middleweight champion Anderson Silva received $10,000 in bonuses as part of the league's new Twitter incentive campaign. Launched in May, prizes are given out at the end of each quarter for most followers, biggest increase...

14 November, 2011

The torch has been handed down for the 11th installment of Lisa Braziel’s 26 Facebook Fan Page Examples in Detail. For those of you unfamiliar with the glory of Zara, it’s a global retail store where you can get clothing and accessories with a...

08 November, 2011

Our latest installment of the Facebook Fan Page Examples series is all about Monster Energy. With over 12 million fans on Facebook, Monster Energy is a force in the beverage industry with an active following. The following is a quick look at how Monster Energy...

04 November, 2011

It's getting harder and harder to displace the largest brands on Facebook in terms of number of fans, as the rich (in fans) got richer (in fans) and the top 20 separated themselves from the rest of the world. Together, these top 20 pages now...

01 November, 2011

Nextdoor Launches the First Private Social Network for Neighborhoods Nextdoor, the first private social network for neighborhoods, announced last week the nationwide availability of its free online platform specifically designed to foster neighbor-to-neighbor communication. On Nextdoor, neighbors create private websites for their neighborhoods where they can ask...

31 October, 2011