One of the things we do as a social media agency is analyze what other people do and comment on it. To that end, way back in August, Lisa wrote a post called "Delta starts a blog, I'm still laughing." At the time, the...

In Friday's post, I admitted the social media can be a waste of time. I talked about doing some unproductive things online and how, despite that (or even because of that), marketers should be paying a LOT of attention to social media marketing. ...

Social media is a waste of time. There, I said it. Yesterday, I read a long blog post by a guy I've never actually met. Then I read all the comments. Then I left a comment, offering advice he asked for....

Most progressive marketers seem to understand the importance of social media by now. If they don't, a new report by eMarketer suggests that they need to, and fast. According to the report by Strategy Analytics, more than one billion broadband users will be...

With mine and Jim's previous posts about Wal-Mart's missteps in social media, I couldn't resist the temptation to share a little about Target, who has recently been caught as it is learning its lesson on transparency and disclosure. ...

In my work here at a social media agency, I've been noticing recurring trends in false perceptions and misconceptions of social media and social media marketing from new prospects and clients alike. As a result, I decided to clear things up with some good ol'...

Andy Beal committed heresy. He dared suggest that Apple doesn't really get social media and that they will need to figure it out sooner or later if they want to continue to thrive. While it's not surprising that Apple fans defended Apple, what is surprising...

About a month ago, we got a comment on this site asking us if we'd reviewed Zooped.com yet. I'm pretty confident that the post came from someone who works at Zooped trying to get coverage, but as a soical media agency, we decided it was...

I have an odd sense of humor. I find tripping funny. If you take a spill in front of me, I will have to finish laughing before I help you up. Have a piece of toilet paper on your shoe? I might not be able...

In a post in July, I talked about how Second Life marketing and strategic marketing were not yet aligning. I originally thought that the early adopters hadn't gotten it right yet and between more users and more savvy marketing techniques, perhaps it could improve....

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