When it comes to asking whether or not your brand should be repurposing its influencer-generated content – there’s really no question about it. If you search the internet for “influencer marketing success” it doesn’t take long to find articles like Forbes’ “Love It Or Hate...

Ahhh, holidays. What’s not to love? A reason to indulge (or over-indulge) in some of your favorite treats, a few days off work to see family and friends, time to just siiiiiit baaaaack and reeeeelax… or frantically run around trying to do all the things! People...

Hello. It’s me. I was wondering if after all these years you’d like to meet. To go over… influencers and the best ways to incorporate them into your brand’s marketing strategy! At least I’m pretty sure that’s what she’s trying to say. I can read...

APC BY SCHNEIDER ELECTRIC: #NOWIFI Schneider Electric challenged Ignite Social Media, to promote their revolutionary network battery backup, the APC Back-UPS Connect, to a new target demographic. Rather than taking the familiar review-based approach of advertising a technology product to strictly tech-minded people, we aimed to...

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