Pinterest takes silver in terms of social media referral traffic, second only to Facebook. That traffic becomes integral to retailers and other brands during the Holiday Season. Here are five tips for how to ready and optimize your brand's Pinterest presence for the upcoming retail season. 1. Use...

21 October, 2015

Not only is LINE one of the largest messaging applications, it is also one of the fastest growing. In fact, Global Web Index reported in a Q2 report on mobile messaging that LINE was growing at a faster rate than Facebook Messenger, WhatsApp, Viber and...

15 September, 2015

Messaging applications have continued to grow and expand their influence over our day to day lives. If you're a global brand with a focus on China, chances are you're using WeChat to reach your consumers. For the rest of you, here's an overview of the platform and...

04 September, 2015

Have you been hearing whispers about "important 1 to 1 social networks" and "mobile messaging usage being on the rise" but haven't had the time to dig into all of the platforms that this covers? Well, you're in luck because we have, and we're sharing the...

17 August, 2015

Earlier this week, we hosted the first ever "Snapinar." Like a webinar, but on Snapchat. And of course, the topic for the first ever Snapinar should be about Snapchat! When social media marketing is all you do, you learn a lot in the space. EVERY.SINGLE.DAY. And because we're...

06 August, 2015

Last week in a Facebook Q&A session, Mark Zuckerberg and his team announced that the platform would be making changes to the Newsfeed designed to give users more control over the content they see there. Their goal is to provide a more comprehensive and timely...

18 November, 2014

Facebook recently launched Global Pages for brands interested in marketing to multiple countries. Global Pages allow you to share a unified Facebook social media marketing and branding strategy between the global brand and individual country pages and come with a host of exciting features. You get...

13 November, 2012

In a game changing move from the Google UX team, YouTube recently announced its Cosmic Panda redesign. (There were also announcements made about a Gmail redesign. Blog post about those changes to follow.) There are a host of changes to the new YouTube infrastructure, most of...

08 July, 2011

We put our best lingual experts on translating the now famous talking babies. Apparently they're up on the latest Internet news. As it turns out, the debate surrounding adding Google's +1 to your site is confusing even to children. ...

31 March, 2011

At one point or another in your social media marketing efforts, somebody probably told you that your brand should post content to YouTube. So you did. But now you want to up the ante. How can you go about doing that you ask? Follow these...

22 March, 2011
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