The world of food influencers continues to grow and as we continue on with 2017, we thought it was time to provide some of our favorites to follow.  We are always looking for content creators to partner with to create stunning and unique recipes, as it can help...

Throughout the year we keep our eyes peeled for those social media promotions that stick out from the pile, from the innovative to the simple activations, here are four of the top social media promotions that we felt shined in 2016.Cheetos Museum – Halloween Edition...

We are constantly learning more and more about the world of influencers. Some of these items are more "in-general" learnings however, here are four lessons that we’ve learned from working with influencers that can benefit you in the coming year.1. Tap Into That Network The world of...

Influencer marketing during the holiday season can be a great idea for brands. Keep in mind though that like us, they are busy too. We want them to act quick, come up with great content and check off all our ‘wants’ detailed in their agreements....

Running a sweepstakes for your brand can be a great way to reward your loyal fans and find new ones. Doing a live video sweepstakes on Facebook is a new playing field and we think one that shouldn't be ignored. We’ve already touched on Facebook...

What are our customers spending their time doing? What are they saying about us on their channels when we aren’t being tagged? Is there a need they have that we could be fulfilling? How can we interact with them to show them that we get...

Live-Streaming isn’t a new tactic, it’s been around awhile now with companies such as Live Stream and UStream just to name a few. In the past couple years however, live-streaming has become more accessible to the average Joe, making it so that if you have...

Whenever I try to describe what influencers are and what they do to anyone outside of the social media industry, I find that people generally have a misconceived notion about what they actually do. Typically one of the first things that I hear is, “I...