This past year many marketers struggled with running effective social media ads. From the pandemic to the election to the upcoming holiday season, CPMs have been largely unpredictable.
In an effort to help brand marketers gear up for the final push of 2020, our team at Ignite Social Media has prepared a series of “Ask Me Anything” style webinars to help marketers refine their social media marketing strategies and get answers to all their questions.
We invite you to watch, on-demand, our second event that focuses specifically on social media advertising, hosted by SVP Misi McClelland and Senior Media Buyer Victoria Rogers.
Both McClelland and Rogers are highly trained in social media buying best practices and are constantly informed about the latest updates to social media ad units and targeting optimizations available. Their keen insights have helped lead to award-winning media buying strategies for brands such as Staples, ConAgra Foods, Samsung, Lenovo, and more.
Ignite Social Media, a woman-owned and woman-led business, was founded in 2007 and is one of the world’s first social media agencies. With over 100 award-winning strategies at hand, Ignite Social Media continues to design and execute strategic social media marketing programs for some of the world’s largest consumer brands including Samsung, P&G, Visit the Outer Banks, and Shure. In 2016, Ignite Social Media was named Social Agency of the Year by Incite Group.