Results:
32.6% increase in sales year over year after campaign.
Over 100 pieces of content generated by agency and influencers.
2X ROAS (Return-On-Ad Spend)
Challenge:
Pasqually’s Pizza & Wings needed our help driving sales through Door Dash and their own website through influencer and owned content.
Solution:
We created a strategic framework, content strategy, influencer plan, campaign messaging, a paid strategy with targeting and a detailed campaign schedule. We then focused on geo-fencing around the top 50 locations, syndicating both influencer and owned content to narrow targets. We even dayparted the content to ensure it appeared when people were most ready for pizza.
