Ignite Social Media has partnered with Visit the Outer Banks for ongoing social media services including: strategic consulting, community management, content creation, reporting and media buying.

Visit the Outer Banks

Successfully increased interest in visits to the Outer Banks

Results:

Increased conversions by 79%- over the same time period in the previous year.

28K+ Intent to Visit Actions- 90 % increase over the previous year.

6.9M+ Engagements- 80 % increase over the previous year.

Challenge:

The Outer Banks Visitors Bureau was looking to build awareness and drive visits during the off season.

Solution:

We increased visitation of the Outer Banks during the off season through a strategic paid media plan that included advanced audience targeting and geo-targeting, prime inventory placements, objective focused ad units, and ongoing optimizations to increase efficiencies.