In a recent study of Facebook images published by five leading retail brands, we found that brand images on Facebook showing babies and children earn 191% more shares than images of adults and 238% more shares than images showing adults and children together. Furthermore, we found...

Should you include your brand or logo in the visual content you publish to Facebook?  Let’s check out the travel industry as a mini case study. Below are the most shared images on Facebook from January 1 through May 1, 2013 for Expedia, Orbitz, Hotels.com, and Priceline.com....